ECPower Segment Management - A digital reality of customer journey map for DTC brands | Product Hunt

For

Marketing teams with various tools

- ECPower is a tool to...

Realize Collaboration on Unified Segments

Use ECPower to efficiently manage your customer segments, eliminating the need to juggle customer lists across different tools. Additionally, think about how you can integrate your marketing strategies with your physical stores. By working with the same customer segment data, your team can collaborate more effectively.

Challenges ECPower Can Address

Manage Customer Lists Across Tools

When your team uses a variety of tools for Acquisition and CRM, you end up with customer lists all over the place. This makes it hard to see the big picture and track the growth of your customer segments. With ECPower, you can bring all your customer segments from different tools together in one place. You can access up-to-date customer segments from any connected tool, making it easier for your team to work together.

Integrate Marketing with Physical Stores

If your business has both an online presence and physical locations, blending your online and offline strategies is key. For example, businesses using Shopify POS can integrate their online sales data, but aligning this with customer segments for marketing purposes can be tricky. ECPower allows you to manage your customers from both physical and online stores, as well as other channels like the “Shop” app, as a single, integrated segment. This enables you and your retail staff to collaborate by using the same data.

Use Case

Streamline Collaboration with Unified Segments

  • With ECPower, you can oversee all your customer segments in one place, making it easy to keep track of sales and customer trends.
  • Ensure your marketing tools and ECPower's customer segments are in sync automatically.
  • With an intuitive interface, you can work with colleagues from different departments to plan your marketing strategies, targeting the right customers based on shared data.
Marketing teams with various tools

Start Today.
Find It on the Shopify App Store

Is there a platform you wish to integrate with ECPower beyond Shopify?

Cast your vote for our next integration and help shape the future of ECPower!
Thank you! Stay tuned for our updates!
An error has been occurred. Please check again.
Testimonials bakery Image
ECPower has supercharged our customer management cycle

Bakery Store Merchant

It helps us create unique customer groups and track their lifetime value, focusing on their purchases and behaviors. This tool also enhances our marketing strategies, allowing for more effective planning and action.

ECPower has significantly streamlined our customer relationship and marketing efforts

Cosmetics Store Merchant

Previously, promotions required extensive manual data gathering and list creation. Now, ECPower enables us to quickly form customer groups, launch promotions, and assess their success with ease. It has eliminated the heavy lifting of data collection, saving us time and accelerating our PDCA cycle with its result visualization feature.

Targeted Marketing Has Boosted Customer Engagement and Doubled Conversion Rates.

Gift Store Merchant

Previously, our mass emails were generic, but now we create specific customer groups for more personalized and effective engagement. This not only boosts repeat business but also makes strategizing with customer profiles more enjoyable.

I am Shopify partner working for merchants. How can I collaborate with ECPower?
I use email marketing tool. Why should I use ECPower?

If you want to track the growth of segments with data, or manage the customer journey, there are benefits to managing customer segments with ECPower. Read more