Cross-border merchants

- ECPower is a tool to...

Adapt to Different Behaviors across Regions

ECPower helps you meet the unique needs of each country and region. Start by organizing customer groups based on their specific regional needs and preferences, then target them with campaigns designed for local events. This is your first step towards effective regional marketing.

Your challenges ECPower can address

Understand and Adapt to Each Region's Unique Demands

Selling the same product in different countries means you need to understand and adapt to each area's unique demands and tastes. It's essential to customize your marketing and promotions to fit each region perfectly. ECPower gives you the insights you need to spot and act on the differences in shopping habits across regions.

Utilizing Customer Segments for Regional Campaigns

Different regions have different key sales periods, like the Lunar New Year or Easter, due to their unique cultural customs. With ECPower, you can access detailed information about each region's customer groups directly from your email marketing platform, allowing you to create perfectly timed and targeted campaigns.

Use Case

Cross-border merchants

Managing Segments by Region and Needs

  • Figure out your customer groups based on their first purchase: what they bought and from which country. This approach helps you understand who is coming back for more and what products are popular among repeat buyers.
  • Use this information to identify customers who have shopped during specific regional holidays, like the Lunar New Year or Easter, and target them in your upcoming campaigns.

Start Today.
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Testimonials bakery Image
ECPower has supercharged our customer management cycle

Bakery Store Merchant

It helps us create unique customer groups and track their lifetime value, focusing on their purchases and behaviors. This tool also enhances our marketing strategies, allowing for more effective planning and action.

ECPower has significantly streamlined our customer relationship and marketing efforts

Cosmetics Store Merchant

Previously, promotions required extensive manual data gathering and list creation. Now, ECPower enables us to quickly form customer groups, launch promotions, and assess their success with ease. It has eliminated the heavy lifting of data collection, saving us time and accelerating our PDCA cycle with its result visualization feature.

Targeted Marketing Has Boosted Customer Engagement and Doubled Conversion Rates.

Gift Store Merchant

Previously, our mass emails were generic, but now we create specific customer groups for more personalized and effective engagement. This not only boosts repeat business but also makes strategizing with customer profiles more enjoyable.

I am Shopify partner working for merchants. How can I collaborate with ECPower?
I use email marketing tool. Why should I use ECPower?

If you want to track the growth of segments with data, or manage the customer journey, there are benefits to managing customer segments with ECPower. Read more