Use ECPower to craft messages that will make your customers remember you at important times. It's also great for creating more Advocators—people who will share your brand and give your products as gifts. Begin by organizing your customer segments around significant events.
For luxury and gift stores, it's crucial to stay in customers' minds during significant occasions, especially since these products are often bought less frequently. This is key to maintaining a high customer lifetime value. With ECPower, you can send messages that resonate with your customers, based on your past interactions, exactly when special events roll around.
Converting customers who buy for themselves into Advocators—who then recommend your store or give your products as gifts—is vital for both encouraging repeat business and attracting new customers. Use ECPower to keep an eye on how well you're doing in turning your repeat customers into brand champions.
Is there a platform you wish to integrate with ECPower beyond Shopify?
Bakery Store Merchant
It helps us create unique customer groups and track their lifetime value, focusing on their purchases and behaviors. This tool also enhances our marketing strategies, allowing for more effective planning and action.
Cosmetics Store Merchant
Previously, promotions required extensive manual data gathering and list creation. Now, ECPower enables us to quickly form customer groups, launch promotions, and assess their success with ease. It has eliminated the heavy lifting of data collection, saving us time and accelerating our PDCA cycle with its result visualization feature.
Gift Store Merchant
Previously, our mass emails were generic, but now we create specific customer groups for more personalized and effective engagement. This not only boosts repeat business but also makes strategizing with customer profiles more enjoyable.
If you want to track the growth of segments with data, or manage the customer journey, there are benefits to managing customer segments with ECPower. Read more
