Apparel retailers

- ECPower is a tool to...

Nurture Online Customer as Loyal as Offline's

Leverage ECPower to grow your base of repeat customers and those who buy complete outfits. Begin by organizing your customer base into groups based on their shopping habits each season and by the types of products they buy.

Your challenges ECPower can address

Increasing Customers Who Purchase Every Season

For brick-and-mortar apparel stores, it's vital to have customers who keep the brand in mind and come back with every season change. This is just as important for online stores because keeping customers engaged over time boosts their lifetime value to your business. Use ECPower to keep tabs on which customers come back each season and to see if you're successfully encouraging repeat business.

Increasing Customers Who Purchase in Coordination

Physical stores thrive when customers go beyond single-item purchases to buy items that complement each other. With ECPower, you can identify customers who have only bought one type of item, like tops, and reach out to them with suggestions to complete their look with matching items.

Use Case

Apparel retailers

Managing Segments from Apparel-specific Viewpoint

  • Keep track of customers who shop in both the spring-summer and autumn-winter seasons, so you're ready to engage them for the next season.
  • Focus on customers who tend to buy items across different categories. For example, suggest matching bottoms to those who've bought outerwear but haven't yet bought pants, encouraging them to make coordinated purchases.

Start Today.
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Testimonials bakery Image
ECPower has supercharged our customer management cycle

Bakery Store Merchant

It helps us create unique customer groups and track their lifetime value, focusing on their purchases and behaviors. This tool also enhances our marketing strategies, allowing for more effective planning and action.

ECPower has significantly streamlined our customer relationship and marketing efforts

Cosmetics Store Merchant

Previously, promotions required extensive manual data gathering and list creation. Now, ECPower enables us to quickly form customer groups, launch promotions, and assess their success with ease. It has eliminated the heavy lifting of data collection, saving us time and accelerating our PDCA cycle with its result visualization feature.

Targeted Marketing Has Boosted Customer Engagement and Doubled Conversion Rates.

Gift Store Merchant

Previously, our mass emails were generic, but now we create specific customer groups for more personalized and effective engagement. This not only boosts repeat business but also makes strategizing with customer profiles more enjoyable.

I am Shopify partner working for merchants. How can I collaborate with ECPower?
I use email marketing tool. Why should I use ECPower?

If you want to track the growth of segments with data, or manage the customer journey, there are benefits to managing customer segments with ECPower. Read more